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The Mighty Morphin Power Rangers are ready to invade your desktop!

Bandai Wallpaper of the Month (January)

Bandai Wallpaper of the Month (January)

Click here to check out the Bandai wallpaper section!

Play the new Ben 10 Alien Attack online game!

Ben 10 Alien Attack ButtonAlien Attack! The Universe is under siege and it’s up to you and your Omnitrix X 10 to protect it from the attack of 11 evil aliens. The new Omnitrix X 10 comes with a mini bust figure of Humungousaur that when placed on top of the watch activates alien voices and glowing lights to reveal a secret code.

Take this code to www.bandai.com/ben10 and find the tab that says Omnitrix X10 Game.

Ben 10 Alien Attack Main Screen

Hero Time starts when you click this tab and enter the secret code from the bust figure to unlock your Alien Attack Game.

Ben 10 Alien Attack Enter Code Screen

Collect all 10 mini bust figures with their corresponding secret codes to unlock all 10 game levels. Win all 10 levels to reach the 11th level bonus game.

If you win the 11th level bonus game, you save the Universe and will get an offer for an exclusive Ben 10 action figure. To receive this action figure, proof of purchase is required by mailing in at least 3 original UPC codes from Bandai Ben 10 4” figure (assortment 27440) packaging and the completed offer form by 6/7/10. Offer expires 5/31/10 or while supplies last.

Meet The “Join The Kamen Rider Revolution” Sweepstakes Winner

Last Friday, six-year-old Gabriel from Statesboro, GA got the chance to show Kamen Rider actors and Martial Arts Champions Mike Moh and Matt Mullins that he had what it takes to be a Kamen Rider.

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Bandai America Incorporated teamed up with ATA Martial Arts and Adness Entertainment last November to host the “Join the Kamen Rider Revolution” Sweepstakes. As the grand prize winner of the sweepstakes, Gabriel received an exclusive training session at the XMA World Headquarters in Hollywood with Mike Moh, Matt Mullins, and Kamen Rider Dragon Knight as well as a prize package of Kamen Rider toys. As part of the grand prize package, Gabriel and his family received a trip for four to Hollywood with three nights accommodation and four tickets to Universal Studios Hollywood theme park.

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Gabriel learned valuable martial arts skills, cool Kamen Rider moves he can show his friends and family back home and proved that he too could one day become a Kamen Rider by breaking a board with his bare hands!

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Congrats again to Gabriel–the newest member to join the Kamen Rider crew!

Bandai America Inc. launches new Mighty Morphin Power Rangers website!

Now you can browse all the new toys based on the original Mighty Morphin Power Rangers TV show, check out the video on the new Vehicle Zord System and become a Power Rangers expert by learning about all 17 years of Power Rangers history.

Mighty Morphin Power Rangers Toy Website

For those who missed the original series, you can create a wishlist and use the $2.00 coupon offer to start building your collection.

Keep visiting the website for up to date news on product releases, promotions/offers and more exciting features coming soon.

Also remember to watch Mighty Morphin Power Rangers on Saturday mornings on ABC. Check your local listings.

Power Up Video Challenge Voting!

They answered the call…Now it’s time to cast your vote! Our 4 expert judges have viewed all the entries and picked the top 5 videos and storyboards. It’s now your turn young ranger to vote for the Power Rangers video and storyboard ending you think deserves to win! Go here to vote – bandai.com/powerrangers/videochallenge. Voting is open through Jan. 15th!

It’s Morphin Time!

Happy Ho Ho Holidays from Tamatown!

Happy Holidays Everyone!

Happy Holidays Everyone!

‘Tis the season in Tamatown and to help celebrate, we’ve got a special Holiday wallpaper to jolly-up your computer’s desktop–enjoy!

Click here to check out the Bandai wallpaper section!

Save $2.00 on ANY Bandai Power Rangers Product

Save $2.00 on any Bandai Power Rangers Product

Save $2.00 on any Bandai Power Rangers Product

If you’re looking for some last minute stocking stuffers, Bandai is making it easy by offering $2.00 off the purchase of ANY Bandai Power Rangers Product. Just click the link below, print out the coupon and take it to your local retailer where Bandai Power Rangers products are sold.

Click here to get the coupon!

Coupon expires 01/31/2010.

PRESS RELEASE: Innovative Girls Fashion Activity from Japan Ranks One of the Hottest Holiday Toys in America

Innovative Girls Fashion Activity from Japan
Ranks One of the Hottest Holiday Toys in America

A Toys“R”Us Hot Toy List Pick, Bandai’s Harumika Sees High Demand

(CYPRESS, CA – December 17, 2009) – Bandai America Incorporated’s newest girls fashion design activity, Harumika, is now considered one of the hard-to-find toys for the holidays due to its immense popularity.  The innovative dress-form fashion doll, already a huge phenomenon in Japan, lets girls ‘style their imagination’ and easily design attire with colorful fabrics and fashion accessories – all with no sewing required.  New for this holiday season, Harumika has been one of the hottest toys of the season.

“When we first saw Harumika, we knew it would be a hit among fashionistas everywhere,” said Richard Barry, Divisional Merchandise Manager, Toys“R”Us.  “The Runway Showstopper Set provides a unique fashion element and online play pattern, making it one of the must-have items on kids’ wish lists this holiday season.”

Always on the cutting edge of technology and trends, Bandai is catering to the trend that 73% of tween girls (ages 6-11) have used a website/search engine in the last month, according to the Experian Simmons Spring 2009 Kids Study. Harumika’s website provides girls the opportunity to take their offline play to a safe online community to show off their creations through virtual fashion boutiques, look books, and runway challenges.  The Harumika Runway Showstopper Set is even sold with a USB camera and tripod stand, so photos can immediately be uploaded.

To create “ready to wear” looks, all girls have to do is chose a swatch of the exclusive Harumika fabric, style it by wrapping the fabric around the dress form, then secure the look using the stylus design tool with the patent-pending Style Lock System on the back of the dress form.

“Tween girls are reaching a phase where they are expanding their fashion play options beyond just doll play. They are becoming more trend conscious and fashion forward,” said Reyne Rice, Toy Trend Expert. “Yet parents don’t have the funds to continually buy the latest and trendiest clothes. This is why we’re seeing such success with fashion toys like Harumika where girls can still engage their imagination and express their inner “Fashionista” style without breaking their parent’s pocketbooks.”

Harumika’s line includes a variety of fashion-forward fabrics to allow girls to create their own fashion collection.

  • Harumika Style Starter Sets ($9.99 SRP) – includes dress form, stylus tool, fabric swatches, fashion accessories, and fashion stickers; six fashion themes to choose from
  • Harumika Style Accents Sets ($6.99 SRP) – includes three fabric swatches and a charm bracelet; eight fashion themes to choose from
  • Harumika Super Style Accents ($9.99 SRP) – includes six fabric swatches and a charm bracelet with two charms; three fashion themes to choose from
  • Harumika Designer Dress Form Sets ($14.99 SRP) – includes two uniquely decorated dress forms, stylus tool, fabric swatches, fashion accessories, and fashion stickers; three design themes to choose from
  • Harumika Fashion Show & Go Sets ($19.99 SRP) – includes dress form, stylus tool, formal dress length fabric swatches, fashion accessories, fashion stickers, a fashion tote bag and a sparkling beaded handle that can be worn as a bracelet; three design themes to choose from
  • Harumika Party Dress Sets ($19.99 SRP) – with three fashion forward themes these sets include a corset, deco plate for creating ribbon flowers, dress form, stylus tool, formal length fabrics, fashion accessories, fashion stickers and rhinestone sheet
  • Harumika Bridal Collection ($29.99 SRP) – includes 2 dress forms, 2 stylus tools, 12 formal-length fabric swatches, veil fabric, lace trim, stick-on appliqués and mirrored fitting room display, available exclusively at Toys“R”Us
  • Harumika Mannequin ($16.99 SRP) – mannequin includes stylish wig in either blond, brunette or pink shade, four exclusive fabric swatches, accessories, fashion stickers and rhinestone sheet. The 12” mannequin-style fashion doll has additional tucking features in both arms and legs to create pants, jackets, sweaters and more
  • Harumika Runway Showstopper Set ($39.99 SRP) – includes pink dress form, stylus tool, exclusive fabrics, accessories, fashion stickers, two Harumika charms, USB camera with tripod stand, and fashion show packaging that turns into a runway stage

For more information about the Harumika product line and interactive online community, please visit www.harumika.com.

About Bandai America Incorporated

A leader in introducing Japanese toy trends to the United States, Bandai America Incorporated is a subsidiary of NAMCO BANDAI Holdings (USA) Inc., an entity that resulted from the integration of Namco Ltd. and Bandai Co. Ltd. of Japan.  Global interests encompass six strategic business units: toys and hobby (toys, models, apparel and sundries), amusement facilities, game content (home and arcade console gaming), network (mobile phone and PC content), visual and music content (including home entertainment), and an affiliated business group.  Bandai America is the manufacturer and master toy licensee of some of the most popular brands in children’s toys and entertainment today, including Power Rangers, Ben 10, DragonBall Z® and Tamagotchi®.  The company is headquartered in Cypress, California and information is available at www.Bandai.com.

Heather Tremblay
MS&L PR
(323) 866-6035
heather.tremblay@mslworldwide.com

Meet the “Power Up Video Challenge” Expert Judges

Lights, camera, action!  Today Bandai America Incorporated revs up the Mighty Morphin Power Rangers “Power Up Video Challenge” movie-making contest by announcing the panel of expert judges who will help select the winners. Including a former Mighty Morphin Power Rangers actor and director, Yahoo! Movies executive producer, a stop-motion animation producer/director and a toy industry insider, this esteemed panel will select their top entries before turning them over to public voting to determine the grand prize winners of $11,000 total in cash prizes.  Judges include:

  • Sean Phillips, executive producer of Yahoo! Movies
  • Mike Crawford, MWC Toys
  • John Andrews, executive producer and creative director at Ka-Chew
  • Paulie Schrier, former Mighty Morphin Power Rangers actor and director

The “Power Up Video Challenge” kicks off the refreshed Mighty Morphin toy line with fans and families battling not only for the salvation of the universe but also for some mighty good prizes.  Consumers are challenged to view a Power Rangers “cliffhanger video” online or at one of more than 2,000 movie theatres in the United States and then submit their own unique ending in a mini-movie or storyboard at Bandai.com.  Selected by both peers and the judging panel, the winning video and storyboard entries will receive $10,000 and $1,000 in cash prizes respectively.  Plus, four runner-up winners will receive supercharged Mighty Morphin Power Rangers prize packs featuring action figures, Megazords and other Power Rangers toys!

There’s still plenty of time to enter!  Fans have until December 15, 2009 to submit their entries to www.bandai.com.  So break out those digi-cams, art supplies or even camera phones and get your “Hollywood ending” in front of the experts for a chance to win!

Contest is open to legal residents of the fifty (50) United States and the District of Columbia who are between the ages of three and 13. Entrants must have a parent’s or legal guardian’s permission to participate in this Contest prior to entering. For official rules visit www.bandai.com/powerrangers/videochallenge.

Did you enter the Power Rangers Power Up Video Challenge or Kamen Rider Revolution Sweepstakes?

Hey Power Ranger and Kamen Rider fans!

There’s still time to enter the Power Rangers Power Up Video Challenge and the Kamen Rider Revolution Sweepstakes. Just click on the images below to get started.

Power Rangers Power Up Video Challenge Kamen Rider Revolution Sweepstakes