HARUMIKA® PRODUCT FACT SHEET
“Style Your Imagination™”
OVERVIEW
Harumika® has re-imagined the fashion design activity category and invites girls to “style their imagination” by creating their own trendy fashions with colorful fabrics and fashion accessories. Named by Toys “R” Us among the “2009 Holiday Hot Toy List,” the innovative dress form fashion doll is now giving girls even more ways to create fresh, fun fashions in 2010 with the Harumika Mannequin.
Harumika lets girls quickly and easily create their own looks with no gluing, sewing or scissors involved! All girls have to do is pick a fabric, wrap it around the dress form or Mannequin, then secure it into place with the Harumika patent pending Style Lock SystemTM and – voila! – the perfect custom outfit!
PRODUCT LINE DETAILS
New for 2010, the Harumika Mannequin is taking the runway by storm. Outfitted with the same Style Lock System as the original Harumika Dress Forms, the Mannequins bring girls’ fashions to life in a whole new way. The Harumika Mannequin allows girls to change hairstyles, shoes and more!
- Harumika Mannequin Collection ($16.99 SRP): Mannequin with the signature patent pending Style Lock System in her back, arms and legs to create pants, jackets and more.Each Set includes:
- New stylish wig
- Mannequin
- Exclusive fabrics
- One pair of shoes
- Fashion accents
- Stylus tool
Choose from new Mannequin colors:
- black
- beige
- mocha
- Harumika Mannequin Hair Accent Sets ($12.99 SRP): Girls can accessorize their Mannequins with wigs in an assortment of colors and styles.Each Set includes:
- Wig
- Brush
- Hat
- Sunglasses
- Fabric swatch and headband
- Harumika Mannequin Fabric and Shoe Accent Sets ($9.99 SRP): Create the latest designs with the special cut fabrics in these Accent Sets.Each Set includes:
- Two fabrics
- Two special cut fabrics
- Two accents
- One pair of fashion-ready shoes
Harumika’s Dress Forms come in an ever-increasing variety, including formal wear and a bridal collection. Girls can show off their fashion creativity by photographing their designs and uploading them onto Harumika’s Web site!
- Harumika Style Starter Sets ($9.99 SRP): Each Set includes:
- White dress form
- Stylus tool
- Fabric swatches
- Fashion accessories
- Fashion stickers and rhinestone set
- Harumika Dress Form Refill Sets ($5.99 SRP): Dress forms are now sold separately to show off more fashions! Each Set includes:
- Colored dress form
- Stylus tool
- Fashion stickers
- Reusable vinyl bag
Dress form colors to choose from:
black, pink, light blue or purple
- Harumika Designer Dress Form Sets ($14.99 SRP): Each Set includes:
- Two dress forms in various colors decorated with stylish body art
- Two stylus tools
- Fabrics
- Special cut fabrics
- Fashion accessories
- Fashion stickers and rhinestones
- Harumika Party Dress Sets ($19.99 SRP): The Party Dress Set includes a corset with the signature Style Lock System built in!Each Set includes:
- Dress form
- Stylus tool
- Corset
- Formal length fabrics
- Fashion accessories
- Fashion stickers and rhinestones
- Harumika Bridal Collection ($29.99 SRP): Girls can design their own dream wedding and bridesmaid dresses. Each Set includes:
- Two exclusive pearlized dress forms with floral base stand
- Two Stylus Tools
- Thirteen chic formal length fabrics
- Lace and ribbon accessories
- Extra-large veil fabric
- Fashion stickers and rhinestones
- Harumika Runway Showstopper Set ($39.99 SRP): Set includes a USB camera so girls can take photos of their favorite designs and upload them to the Harumika Web site. Other contents include pink dress form, stylus tool, 4 exclusive fabrics, accents, fashion stickers and rhinestones.
- Harumika Style Studio ($24.99 SRP): The complete collection of fabrics and accessories for endless fashion fun! Girls can show off their favorite designs in the “store window” and organize all their Harumika supplies.Case includes:
- Dress form
- Stylus tool
- Two accents
- Four fabric swatches
- One special cut fabric
Harumika’s Crossover Segment includes sets for both the Mannequin and Dress Forms!
- Harumika Fabric Refill Sets ($5.99 SRP): Choose from cool new themes for your dress form or Mannequin.Each Set includes:
- Four signature fabrics
- Two accents
- Harumika Super Style Accent Sets ($9.99 SRP):Each Super Set includes:
- Six signature fabrics
- Two accents
- Harumika Purse Collection ($7.99 SRP): Change the look of your purse with the Style Lock SystemEach Set includes:
- Purse
- Stylus tool
- Custom display stand
- Two special cut fabrics
- Harumika Puppy Collection ($7.99 SRP): Using the Style Lock System girls can dress up their puppies.Each Set includes:
- Puppy
- Two special cut fabrics
- Puppy bow and leash
- Puppy bed
- Bone-shaped stylus tool
- Harumika Store Front ($29.99 SRP): Show off your Mannequin and dress form designs in your very own customizable Harumika Store Front.Each Set includes:
- Case
- Adjustable shelves
- Double sided wallpaper
- Lights
Harumika: © SUNRISE, Layup. HARUMIKA word mark and design: TM SUNRISE. All Rights Reserved.
BANDAI logo: ® and © 2010 Bandai. All Rights Reserved.
NOTE: Please contact Bandai® for high-res images.

